Sunday, February 28, 2010

Apps R Us

Can it be as simple as this?

Six weeks ago, at a travel writing conference, Lee Foster mentioned that he'd just launched a new app for iPhone - San Francisco Photographer's Guide - and sold 60 downloads already. Like so many travel writing endeavors these days, this one had generated just a pittance so far for this talented photographer. But...where might it lead?

Who knows? This is the wild wild west of smart phones, and travel guides have only just begun to make their entrance. But the possibilities...hmmm.....

So here we are, Rick and I, now on the verge of launching our own app after a frantic six weeks of research, marketing, web development, picture taking...oh, and some writing. Rehoboth In My Pocket started as an app, then expanded into a web site to help promote the app, then a blog to keep the website alive, then a widget to gather a mailing list of those who'd like to stay in touch with Rehoboth. Soon will come some fun freebies from Rehoboth merchants for app owners and web visitors. And next week I step out of the shadows to volunteer at the Rehoboth Chocolate Festival, where I've been encouraged to hand out my (new) Rehoboth In My Pocket flyers and business cards.

We've already announced our plan for the next app: Virginia Wine In My Pocket - and the crazy notion of visiting 150 wineries in 150 days this summer to kick it off. We are getting encouragement and interest from every quarter; everybody wants their own app now. And here we are, holding what may well be the golden ticket to a travel-centric future.

Or is it? Stay tuned...

1 comment:

linda said...

How COOL is this?!? You go!